Alexis Johnson
Merchandising Emotion: 'The Notebook' Musical's Unique Approach to Souvenirs
When Nicholas Sparks penned "The Notebook," it's unlikely he envisioned the day his ...
The Power of Promo in Politics: From Yard Signs to T-Shirts
In the vibrant tapestry of American politics, where the battle of red versus blue ...
Dunkin' Uses April Fool’s Day as Branding & Exclusive Merch Opportunity
April Fool's Day, traditionally a time for pranks and laughter, saw Dunkin' embracing the ...
From Quenching Thirst to Dressing Trends: Stanley's Bold Leap into Apparel
Stanley, the titan of drinkware that transformed sipping coffee and hydrating into a ...
Barbie Mania: How Merchandise Became the Ultimate Fan Experience
In a world where the lines between cinema and consumerism blur more beautifully than ...
Pin It to Win It: How Rock Solid Climbing Reinvented Event Participation
PPAI Media shared a brilliant program that Rock Solid Climbing, a climbing gym located in ...
2024 Total Solar Eclipse Merchandise
As the moon prepares to cast its shadow across North America, from the warm lands of ...
How Gen Z is Redefining Engagement with Promo
In the ever-evolving landscape of consumer behavior, Gen Z emerges as a dynamic force, ...
Leveraging Promotional Marketing to Fuel Demand
In a marketplace saturated with endless choices and voices, brands are constantly seeking ...
Miller Lite Introduces Beer-Flavored Mints
As reported by CNBC, Miller Lite has unveiled an innovative product: Miller Lite Beer ...
The Stanley Quencher: A Viral Sensation That's More Than Just a Mug
In the dynamic world of retail and branding, few stories capture the imagination quite ...
Dolly Parton: The Queen of Country and Commerce
In the dazzling universe of showbiz, few stars shine as brightly and diversely as Dolly ...